Germany's highest court has ruled that Wal-Mart's below-cost pricing strategy undermines competition and violates the country's antitrust laws.
Two years ago, the federal Cartel Office accused Wal-Mart and two other large supermarket chains of selling goods below cost and ordered the companies to raise their prices. The items in question included about a dozen staple products like milk, butter, and vegetable oil.
German law prohibits below cost pricing, because of its impact on small businesses. In this case, authorities feared a price war among the country's three largest food retailers would decimate independent shops, ultimately leaving consumers with fewer options and higher prices.
Wal-Mart appealed the regulator's decision through a state court, which ruled in the company's favor. The Cartel Office then appealed to the Supreme Court, which ruled that below cost pricing harms independent competitors and reduces competition over the long-term.
Wal-Mart opened its first German store in 1997, but has struggled ever since. Last year the company dropped plans to open 50 new superstores.
------
Reprint Policy: We generally allow articles to be reprinted for
non-commercial purposes, provided you attribute the article to the New
Rules Project, include our web address, and do not alter or edit it in
any way. Please contact us for permission to reprint this or other articles.
Hometown Advantage Bulletin
Featured Resources
Big-Box & Wal-Mart Impacts
Our extensive collection of resources — fact sheets, studies, graphs and more — on the impact of big-box retailers.
Rebuilding Local Business
Strategies to strengthen independent businesses — from buy-local campaigns to innovative financing initiatives.
"A devastating critique of the impact of big retailers on American life."
- The Guardian
See more reviews.
Order from your local bookstore.
A New Deal for Local Economies — Speech by Stacy Mitchell
Changing the Rules: Policy Guide
"Rules" are laws, ordinances, and other public policies. Use the menus below to navigate our policy tools and models.


List of popular RSS feeds
Comments
Post new comment